Last updated on December 20th, 2023 at 07:48 am
In this guide, we will discuss new domain name trends so that you can make an informed decision while registering a domain name.
In essence, domain names help you establish your online identity. The address of your website allows users to find and visit it easily.
As always, the domain name should be simple, short, relevant, and easy to pronounce for better recognition among customers or visitors.
Suppose a company has different products or services. In that case, they can register multiple domains with various extensions like .com,.biz, etc so as not to lose out on any customer coming across their business through web search engines.
1. More businesses are using .com domains.
More and more businesses are registering the .com domains for obvious reasons, global reach.
But there’s something else.
There is increasing use of .com domains to redirect to brands’ Facebook pages.
This trend is likely to continue in the coming years, as more businesses look to establish a presence on social media.
.com domains offer businesses a number of advantages, including a wide reach and a familiar name that customers are likely to remember. In addition, .com domains are easy to set up and can be used for any type of business.
With more businesses using .com domains, the global reach of the Internet is expanding. This trend is making it easier for businesses to connect with customers around the world.
But it comes with risks such as uncertainties on how the hosting platform will change policies or its algorithms.
Read also: How to Register NG Domain Names for Your Business.
2. More businesses are using country code domains.
As the world increasingly goes digital, more businesses are finding country code domains (ccTLDs) to be valuable assets. ccTLDs offer many benefits, including improved search engine optimization, increased brand recognition, and enhanced local appeal.
There are many examples of businesses that have benefited from using ccTLDs.
For instance, Google uses the .com domain for its global website but also has country-specific domains such as .co.uk for its United Kingdom site and .fr for its French site. This allows Google to better tailor its content and results to each individual market.
Another example is Facebook, which uses different ccTLDs for its various international markets.
For instance, users in the United States use facebook.com while users in Canada use facebook.ca.
When choosing a domain extension for your business, you should consider the following factors:
- Branding. Using a ccTLD that matches your brand name can enhance your local appeal and increase recognition among prospective customers. For example, if you are a French company, using Facebook.
- Search engine optimization. If you are targeting a specific country or region, using a ccTLD can improve your ranking in local search results.
- Customer preference. In some cases, customers may prefer to do business with companies that have a presence in their country or region.
3. The popularity of .io domains is on the rise.
The .io domain extension has seen a surge in popularity in recent years. This is likely due to the fact that it is short, easy to remember, and has a flexible registration policy that makes it well-suited for businesses of all sizes.
However, since then it has been adopted by many tech startups and software companies due to its similarity to popular programming languages such as Java and Python.
If you are looking for a domain suffix that will give your business an edge with customers or investors, .io may be worth considering.
4. Domains are becoming more creative.
Domain names are becoming more creative as businesses seek to stand out in an increasingly competitive online marketplace. Here are some examples:
- www.getlemony.com
- www.itscactustime.com
- www.sendgrid.net
- www.artsy.net
If you’re looking to get creative with your domain, here are a few tips.
First, think about what you want your domain to say about you and your business. What kind of message do you want to communicate? What feeling do you want to evoke? Once you have a good idea of what you’re going for, it’ll be easier to come up with a creative domain that hits the mark.
Next, don’t be afraid to get outside the box. Think about puns, wordplay, and other clever ways to make your domain stand out. Be memorable, and make sure your domain is easy to pronounce and spell so people can easily find your site.
Most importantly, make sure your domain is available!
Once you’ve come up with a creative domain idea, do a quick search to see if it’s available. If not, don’t worry—there are plenty of other great options out there.
5. New gTLDs are becoming more popular.
In recent years, we’ve seen a proliferation of new domain extensions beyond the traditional .com, .net, and .org. These new domain extensions, known as generic top-level domains (gTLDs), offer a unique opportunity for businesses to stand out online.
In fact, there are now over 1,000 gTLDs available, including many relevant to specific industries or interests (.club, .design, .photography).
Using one of these new domain extensions can help you communicate what your business is about and make it easier for customers to find you online.
For example, if you’re a photographer, using a .photography extension will make it clear to anyone looking for photography services that your website is the place to go.
6. Domain name registrars are offering more services.
As the internet continues to grow, so do the options for domain name registrars.
Many registrars are now offering additional services such as domain parking, email services, and domain auctions.
Domain parking allows users to park their domains with the registrar for a fee. This can be useful for those who have multiple domains or who want to protect their domains from expiring.
Email services allow registrars to provide email addresses that are associated with your domain name. This can be helpful for businesses that want to have a professional email address that is easy to remember.
And domain auctions allow registrars to auction off expired or unused domain names. This can be a great way to get a desirable domain name at a lower price.
With so many options now available, it is important to choose a registrar that offers the services that you need.
7. Domain name investing is on the rise.
Domain name investing, also called domain flipping, is on the rise.
What is it?
Domain name flipping is a way of making money on domain names by buying them and reselling them for profit. The domain name investor may purchase a domain name, optimize it, and then sell it again to make a profit.
To say the least, there’s money to be made with this new trend. If that excites your bones, here’s how to get started.
You’ll need to purchase a domain name. You can do this through this link or with a registrar such as GoDaddy or Namecheap.
Once you’ve purchased your domain, you can list it for sale on a marketplace such as Flippa.
When listing your domain for sale, be sure to set a realistic price. Domain names typically sell for anywhere from a few hundred dollars to tens of thousands of dollars, depending on the quality of the domain and its potential uses.
With some patience and luck, you could be flipping domains in Nigeria for a profit in no time!
8. Privacy services are becoming more popular.
As the internet becomes more and more a part of our everyday lives, we are increasingly sharing personal information online. This has led to a demand for privacy services that can help protect our information.
If you own a domain name, you must be aware of whois lookup. This is a service that allows us to find out who owns a particular domain name and contact them if we need to. It can also be used to see if a website is registered in our name.
This can be an issue, especially if you want your details private.
See, when our personal information is public, we may start receiving unwanted emails and calls from people trying to sell us something. By keeping our information private, we can avoid this hassle.
And that is why domain privacy is becoming more and more popular as people become aware of the benefits it can offer.
If you’re concerned about your online privacy, consider using one of these services to help protect your information.
Read also: How To Get Domain Name Privacy Protection in Nigeria.
In brief.
As we move into 2023, there are a few new domain name trends that businesses should be aware of. Here are 7 new domain name trends for 2022:
- Increased use of .com domains – In recent years, there has been a trend away from .com domains. However, this is expected to change in 2022 as more businesses realize the value of having a .com domain.
- More businesses will use domain privacy – Domain privacy is becoming increasingly important for businesses of all sizes. This is due to the fact that it can help protect your business from spam and other malicious attacks.
- More companies will use internationalized domains – As the world becomes more connected, more businesses are using internationalized domains to reach a global audience.
- More businesses will use specific top-level domains – In the future, more companies will use country-specific top-level domains to target specific regions.
You can adopt any of these trends on your business website.
Read also: A Simple Guide To Domain Name Registration in Nigeria.